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Currently Browsing: Results for Tag "supported"

You can create your own augmented reality experiences with this app

You can create your own augmented reality experiences with this app Then you’ve experienced the power of augmented reality for yourself.Although the two are often mistaken, AR is something completely different from its so-called “cousin” virtual reality.

What everyone’s been buzzing about at SXSW 2017

What everyone’s been buzzing about at SXSW 2017 See what people have been buzzing about during this year’s festival and get a taste of SXSW for yourself.Iconic clothing brand Levi’s has teamed up with Google to create a revolutionary new jacket that weaves smart technology right into the garment.

OLAY’s Skin Analysis Tool, deeply rooted in AI, launches globally at Mobile World Congress (Paid content by OLAY)

OLAY’s Skin Analysis Tool, deeply rooted in AI, launches globally at Mobile World Congress (Paid content by OLAY) The vast range of focal points at Monday’s panel highlight to us that we’re still pretty far from a clear definition of just what artificial intelligence is.The Google panel representative himself highlighted Google’s strong belief in the benevolence of open source AI research as conducive to major advancements in both its own research and a palpable social good.

Waku-doki and the power of a thrill

Waku-doki and the power of a thrill It’s the thrill swirling in your gut while a plane is about to take off.Equal parts anticipation and joy, waku-doki is an emotion we’ve all felt – and keep coming back for.

SXSW partygoers played DropMix for the first time at the House (Hasbro Dropmix)

SXSW partygoers played DropMix for the first time at the  House (Hasbro Dropmix) “By combining Harmonix’s expertise in music gaming and Hasbro’s expertise in face-to-face gaming and digital/physical integration, we collaborated to create an all-new, and-mind blowing, way to play music,” said Sarah Handley, Vice President, Global Brand Strategy and Marketing at Hasbro.Hundreds of SXSW partygoers were among the first to test out the new game for themselves last week during Mashable’s annual MashBash in Austin.

The search is on at SXSW for the bands everyone will be buzzing about

The search is on at SXSW for the bands everyone will be buzzing about SXSW has long been the breeding ground for music’s next big thing – a sort of preview of what’s to come.And for three days, the world of Search Party was brought to life with a trio of live performances by buzzworthy bands providing the perfect soundtrack to the event.

Offbeat Adventures: The thrill seeker's guide to Europe

Offbeat Adventures: The thrill seeker's guide to Europe There’s more to Europe than what you see on postcards.If your idea of the perfect vacation is to explore the road less traveled, then look no further.

How this high-end hair tools brand blows away the competition

How this high-end hair tools brand blows away the competition If the aughts are remembered for any single runway trend, it will arguably be long, stick-straight hair.It is, however, one of the most notable names in hair care — specifically, high-end straighteners and hair tools — and a market leader in the UK.

This company taps the Internet of Things to give caregivers of the elderly peace of mind

This company taps the Internet of Things to give caregivers of the elderly peace of mind There are currently 3 million UK citizens tasked with a seemingly impossible juggling act every day: Balancing a full-time job with caregiving responsibilities.Eventually, the app may also pair with a variety of smart-home devices to provide a more robust activity profile.

SXSW attendees free Excalibur like ‘King Arthur’ and create some epic social videos (Paid content by Warner Bros. Pictures)

SXSW attendees free Excalibur like ‘King Arthur’ and create some epic social videos  (Paid content by Warner Bros. Pictures) Would you be able to defend Britain, to lead the Knights of the Round Table, to pull a sword from a stone?Pictures partnered with Mashable at SXSW to give partygoers a shot at the throne by trying to liberate Excalibur for themselves.

Why great design is the key to landing - and keeping - customers

Why great design is the key to landing - and keeping - customers Early on, a company audit of the brand's website revealed that ugly, amateur photos alongside descriptions of available properties was holding them back.Great design requires an understanding of how your brand uniquely solves customer needs.

Is immersive storytelling the antidote to apathy?

Is immersive storytelling the antidote to apathy? Now, with the explosive rise of 360, VR and AR, consumers are finally seeing that dream come true.An impressive 52% of consumers are already engaging with 360 video at least once a week, with 30% expecting to experience more 360 or immersive videos this year than in 2017.

How four innovators use nature as inspiration

How four innovators use nature as inspiration Richard Frazao has learned how to embrace the awesome power of earthquakes in an attempt to better understand these natural phenomena and keep buildings from falling down.Their end goal is to make seismic protection technologies easy to use and understand while making them accessible to everyone.

Vital lessons for first time homebuyers

Vital lessons for first time homebuyers While the complicated moving process may seem overwhelming, there are a couple of vital things you can do to get the most out of your first home.Do you have enough money in your bank account to cover the down payment to your new home?

This startup is turning waste plastic into the very roads we use every day

This startup is turning waste plastic into the very roads we use every day It’s a problem that Scottish startup MacRebur is taking on one mile at a time.Both potholes and waste plastic are potentially hazardous - uneven road surfaces increase the likelihood of road accidents, whereas plastic lying dormant in landfill sites is harmful to our environment.

Adobe Summit 2017: How brands stay relevant, informed and awesome

Adobe Summit 2017: How brands stay relevant, informed and awesome The annual Adobe Summit in Las Vegas has become a destination for digital marketers looking to transform their business – click by click, content by content.Lucky for them, Adobe CEO Shantanu Narayen was on hand to provide just that and more.

Detecting skin cancer with computer vision

Detecting skin cancer with computer vision Enter Watson, IBM’s next generation technology that can understand natural language, reason with confidence and learn from its mistakes.Because early detection is critical in beating melanoma, IBM are taking huge steps to keep people stay safe.

Adobe Summit 2017: Bad habits in marketing that need to end immediately

Adobe Summit 2017: Bad habits in marketing that need to end immediately The Adobe Summit is particularly interesting with the way they teach lessons — through highly specific market research, breathtaking visuals and celebrity speakers.Here’s what we learned about tech and marketing trends at day two of the summit.

From backyard to billions: This startup is leading the game in fantasy sports

From backyard to billions: This startup is leading the game in fantasy sports There’s a Scottish startup that’s been making waves in the US fantasy sports space, and its eye is now firmly set on changing the fantasy football game in the UK.The company got its start back at 2009’s South by SouthWest interactive festival in Texas, where its five co-founders came up with the idea of daily fantasy football during a backyard brainstorm.

Life lessons learned from the 2017 Adobe Summit in Las Vegas

Life lessons learned from the 2017 Adobe Summit in Las Vegas Because introspection is key, here are some of the best life lessons we plan to take with us – until the next Adobe Summit.One recurring theme at summit was the idea of loving — like, really loving — the people who love your brand.